Let's Be Honest, We're Not Perfect

We at Zipcar obsess over every detail of the member experience - from reservation to return. It's in the company's DNA to make things as simple and easy as possible. So when something doesn't go as planned, especially when our members are counting on Zipcar, we take it pretty seriously. Lesley Mottla, our Executive VP of Product and Member Experience, sat down with Fast Company to talk about the importance of honesty and transparency in the face of a customer complaint, and her commitment to making it better.

Check out the video here. 

Leslie Mottla, EVP, Product & Member Experience. Photo by Joel Benjamin