Influencer Sam Thompson using Zipcar in London
Influencer Sam Thompson using Zipcar in London

Can trialling an electric car stop British uncertainty about going green?

New research from Zipcar UK reveals the common areas of confusion halting electric vehicle (EV) uptake, with some Brits thinking they can’t run in the rain…!  

 

  • 48% of non-EV drivers who would feel uncomfortable driving an electric vehicle would love to be able to try one 

  • 78% of EV drivers across the UK wish they’d known more about electric vehicles before they started using one 

  • Uncertainty remains over EV range, charging, and what to do if you run out of battery  

  • TV personality Sam Thompson recounts his thoughts while trialling an electric car for the first time.  

 

Monday 31st JULY, LONDON, UK: New research commissioned by Zipcar UK, the UK’s leading car-sharing club, reveals that whilst there has been a significant increase in the use of electric vehicles (EVs) in the UK, many motorists still felt unsure around many ways in which the cars could be driven, impacting their adoption to EV driving.  

In a poll surveying 2,000 people across the UK who had never driven an EV before, it emerged that 48 per cent of respondents who feel uncomfortable driving an EV, would like the chance to trial one.   

 

However, in a separate poll surveying 500 EV drivers across the UK, it showed that many respondents had concerns about driving an EV before they drove one, including how many miles the car would travel before you needed to charge it (44%), what chargers you can and cannot use (42%), what to do if you run out of charge in the middle of the road (35%) and more than one in ten (13%) shockingly believed it wasn’t possible to drive an EV in the rain! 
 

These common concerns could be eased by trialling an electric vehicle or adopting car-sharing through a car-sharing service such as Zipcar UK, so drivers can feel the unparalleled experience of driving electrically, without the pressure and expense of owning one. Like many of life’s firsts, driving an EV for the first-time is something that you never forget and will often talk about. Zipcar UK wants to recognise people’s first EV journey, by understanding their initial worries, thoughts, and concerns and to help generate feelings of ease and joy once they realise how simple it actually was. 

Driving an EV for the first time is a daunting experience, one that puts many people off trying it for the first time. But, it’s an experience like nothing else - it puts a smile on your face.  

 
TV Personality, Sam Thompson who recently trialled one of Zipcar UK’s EV’s for the first time said: "Driving an electric car is something I’ve been wanting to try for a while, but I was quite apprehensive about it, so having the opportunity to trial one through Zipcar was a great way to give it a go. 

 

Influencer Sam Thompson using Zipcar in London

 

“Joining Zipcar was a breeze. When it came to booking, and then unlocking the car, the Zipcar app was super quick and easy to use, allowing me to get on with my trip, which was so fun! While it took a minute to get used to the silence of the electric engine and the power behind the wheel, I loved how smooth it felt on the road and I couldn’t help but get excited by it all - I felt like a kid again!" 

 

 

Sam's first EV trip

Sam Thompson gives EVs a go when he takes his first ever electric trip in a Zipcar

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The poll commissioned by Zipcar UK surveying 500 adults who regularly drive electric vehicles also revealed that while 91 per cent admitted there have been aspects which have taken some getting used to, 29 per cent are ‘glad’ they moved over to the eco-friendly form of transport.   

 

Additionally, while eight in 10 were initially put off a battery-powered car because they thought it couldn’t do long journeys, after driving one, 81 per cent believe EVs are the future.   

 
James Taylor, General Manager of Zipcar UK which has the UK’s largest electric car-sharing fleet, said: “It’s clear that whilst the public is ready to hear more about electric vehicles, uncertainty surrounding their use is holding people back from trying them. This includes how far EVs can be driven, how to charge them and even whether they can be used in the rain. 

 

“Electric driving is fundamental to the future of our planet and car-sharing creates an accessible and affordable way to not only reduce emissions but also give Brits a chance to trial an EV before committing to the switch. Our vision is to have a fully electric fleet by 2025 and it’s reassuring to see people giving electric vehicles a try. Our numbers back this up too, with over 130,000 Zipcar UK members having driven one of our EVs.” 
  
Zipcar is the UK’s biggest and most popular car-sharing club, driven by a mission to change the way people think about driving in cities around the world. In 2018, Zipcar introduced their first electric cars and through the belief that electric is the future, have embraced their vision to be completely electric by 2025. With Zipcar covering the cost of charging, trialling an EV has never been easier. Find, book and unlock your electric Zipcar using the app.  

  
 

Influencer Sam Thompson using Zipcar in London

 

For more information, please contact Zipcar’s press office: [email protected]   

 

About Zipcar   

Zipcar is the world’s leading car-sharing network, driven by a mission to enable simple and responsible urban living. With its wide variety of self-service vehicles available by the minute, hour or day, Zipcar operates in urban areas and university campuses in cities and towns across Canada, Costa Rica, Iceland, Taiwan, Turkey, the United Kingdom, and the United States. Zipcar offers the most comprehensive, most convenient, and most flexible car-sharing options available. Zipcar is a subsidiary of Avis Budget Group, Inc. (Nasdaq: CAR), a leading global provider of mobility solutions.   

 

More information is available at www.zipcar.com.  

 

About the survey  

Both online surveys of 500 UK adults who drive an EV and 2000 UK drivers who drive a non-EV vehicle were commissioned by Zipcar UK and conducted by market research company OnePoll, in accordance with the Market Research Society's code of conduct. Data was collected between 15-20th June 2023. All participants are double-opted in to take part in research and are paid an amount depending on the length and complexity of the survey. This survey was overseen and edited by the OnePoll research team, who are members of the MRS and have corporate membership to ESOMAR.    

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